Critical Essay on B2B
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Critical Essay
The article, "Beyond the exchange: The Future of B2B" summarised the some of the flaws, the strengths and weaknesses of the current B2B model. It also mentioned some of the new models. Also it makes the comparison of the re-structuring of the financial markets to that of the current and new B2B outcomes.
As it is explained in the article currently the largest B2B activity is on-line exchanges and auctions. These exchanges are thought to be running at a wild profit state but this is not the case. Most Internet exchanges are struggling at best. For example, the worlds largest on-line store amazon.com needs buyers to purchase at least seven books per year in order to make a profitable transaction.
Currently according to Wise & Morrison, there are three fatal flaws in the current model.
The first one being the value proposition offered by exchanges...