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This paper analyzes Gap Inc. ... The strategys attempt to make middle-class clothes available to the lower classes at Old Navy; solid middle to upper-middle class-type clothes at struggling middle-class prices at The Gap and yuppie/upper-middle-class-level clothing at solid middle-class prices at its "high-end" store, Banana Republic is discussed as well as how this strategy has effected The Gap Inc. ... Jinn Chow Yin, president of Yin Enterprises From: Chivonne Parker and Vonique Booze, Gap Inc. representatives Date: January 16, 2001 Regarding: Proposal for an international business venture The business venture that we propose is to set up a chain of our stores, the Gap Inc. We are a global company with three exciting divisions- Banana Republic, The Gap, and Old Navy. ... Our ability to continually change and evolve our brands is what drives our long-term success, and our passion for innovation is what keeps Gap, Banana Republic, and Old Navy exciting. ... Jinn Chow Yin, president of Yin Enterprises From: Chivonne Parker and Vonique Booze, Gap Inc. representatives Date: January 16, 2001 Regarding: Proposal for an international business venture The business venture that we propose is to set up a chain of our stores, the Gap Inc.
Approximate Word count = 890
Approximate Pages = 3.6
(250 words per page double spaced)
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