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... As the gatekeeper, the media decides the issues of relevance and how long they will remain important. ... If a subject is ignored by the media, then the issue becomes unimportant to the nation, and therefore to the politicians as well.
As a scorekeeper, the media influence the reputations of the candidates and help decide who is winning in the politics in Washington. The news stations and reporters can portray a politician in positive or negative views, depending on the intentions of the media. The public, for example, has perceived Howard Dean, in a negative way because the media chose to make fun of his image on national TV. ... The media transformed his speech into a comic affair, and as a result, his reputation may be ruined.
As the watchdog, the media chooses a political figure to focus on, and then watches him or her.
Approximate Word count = 712
Approximate Pages = 2.8
(250 words per page double spaced)
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