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Business Studies Coursework Guide 2003 Enterprise Option Name
Form
. Teacher
. Introduction Business Studies must be relevant to the real world of business and what goes on in the world outside the classroom. You will not be able to achieve this by only doing SECONDARY MARKET RESEARCH. This coursework option gives you a chance to study, analyse and report on a business idea and will be based on a FICTITIOUS business. Remember that you will be given some DEADLINES and in order to gain full marks it is vital that you meet these deadlines. In this handbook, you will be given a step-by-step guide. This will enable you to gain good marks for your coursework. This work is worth 25% of your final examination marks. There is no specific length for this piece of work, but the work will need to meet all of the criteria. It will be possible to meet all of the criteria set down in this handbook with a piece of work of around 2000-3000 words. You must use ICT in all aspects of this work, and remember that there is plenty of information on both the INTERNET and the INTRANET. Your work must be presented in a REPORT format, and must be word processed. You must pay lots of attention to your spelling, punctuation and grammar as you can gain marks for this. ***You will be expected to bring this guide with you EVERY lesson. If it is felt that you are not producing enough work during the lessons, you will be expected to use time after school or at lunch time to catch up.*** There will also be a copy of this guide in the V drive in the folder called BUSINESS STUDIES and it will be saved then in the YEAR 10 folder under COURSEWORK. Scenario As a student at Challney High School for Boys, your task is to decide whether there is a gap in the market at the school to provide an alternative supply of fast food to the students in years 7-10. You will have to compete against three different suppliers of fast foods. One is the Buttery, the second is a company selling ice cream and the third will be selling Samosas. As a group, you will need to do the following: - Identify and describe the BUSINESS OPPORTUNITY. What will your business provide? Why do you think that this GOOD or SERVICE will be popular in this particular market? You must brainstorm this idea, and then decide which one you will use for your companys business. You will need to think of a name for your business. You will also need to design a LOGO, a slogan and an advertising flyer. These will need to be done individually, and then voted on as a group to decide on the one that your group will use. This year, you will do everything that groups in previous years have done, except actually run the business in school. You will need to be able to work as a group, but in the end, your report will be your own. One of the tasks you will need to do is to choose some directors for your company. These will be: - o Managing Director o Finance Director o Personnel Director o Production Director o Marketing Director These are some of their jobs, so choose carefully. Managing Director Jobs and Responsibilities Make sure that all departments carry out their jobs to a high standard and on time. Give help and support to all employees in the business. Work with people outside the business, i.e. teachers, students. Motivate employees. Discipline employees who are not working as hard as they should. Meet with other company directors. Finance Director and Finance Department Jobs and Responsibilities Work out the unit cost. Work out the variable costs. Meet with other company directors. Work out the break-even analysis. Work out the start-up cost. Decide where the money is going to come from. Produce a cash-flow forecast. Keep a control of all money going in and out of the business. Produce a profit and loss account. Personnel Department Jobs and Responsibilities Produce an ORGANISATIONAL CHART, which clearly shows the CHAIN OF COMMAND. Work with the heads of other departments to write job descriptions for all employees which must include what job each worker will be doing before, during and after the business would run. Produce wages statements. Decide how much each employee will earn based on the type and amount of work each person does. Marketing Director and Department Jobs and Responsibilities Design the group questionnaire Ensure that the entire group carries out the questionnaire, and hands them back to the department.
Approximate Word count = 3054
Approximate Pages = 12.2
(250 words per page double spaced)
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