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External Factors
• Larger manufacturing facility
• Bear Grams
• Retail stores
• Distribution Methods
• Disney /Patents, Trademarks, and licenses
• Competitors (chocolates, flowers, and greeting cards)
• Small Village Teddy Bear Common
• Production and Service
• Made in America
Planning for the future of Vermont Teddy Bear Co. Inc it is important that we consider conditions/trends in the internal environment of the company that may impact the future success of the company. ... Specification of these factors will allow us to: 1) identify their potential impact on the market; 2) assess the probability that they will continue; 3) categorize them as strengths or challenges; 4) rank them in terms of importance; and 5) develop plans to take advantage of the strengths and respond to the challenges. ... Bear Grams was the reason the company became successful. ... The company needs to stay focused on Bear Grams. The Vermont Bear Co. ... This was very similar to Bear-Grams in name and logo.
Approximate Word count = 712
Approximate Pages = 2.8
(250 words per page double spaced)
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