Management Information Systems Building a business in China
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INTRODUCTION OF MAN AND MEDIA LIMITED
Gregor Hans Schoener was just like the other students during his university time, yet there was one thing that made him significantly different. While other students were breaking their heads on deciding which company they should join, Gregor was always sure that he wanted to run his own business.
He knew he had to learn a lot more , especially practical. The university overwhelmed their students with theory, but little real experience was given. Therefore Greg decided to join a Management Trainee Program of the National Bank of Germany. While his parents hoped that it would eventually change his opinion towards a stable job, his entrepreneurial wish just grew stronger. After finishing the program, he was sent to Hong Kong for 3 months, which gave him the final push towards his own business.
The emerging China seemed to offer so many opportunities that he decided not to sign a contract with the bank after the Management Trainee program was finished. Since he was selling ink cartridges during his university time, he decided to start a trading business, of which plenty could be found in Hong Kong,.
Ink cartridges proved to be a good product to sell in the past because people needed it again after using it, it's a consumable, so our entrepreneur decided to start trading this product, as he had much knowledge about it...